Click and Connect: Crafting Email Campaigns That Land Clients

$50.00

Learn how to turn cold leads into paying clients with actionable email marketing strategies tailored for commercial photographers. In this workshop, you’ll research ideal clients, craft personalized emails, and develop follow-up flows that keep you top of mind—all while gaining the confidence to manage your email outreach with ease. Don’t just send emails—build connections that drive results!

This is a 2 hour workshop. We teach the concept, then you take action.  

Learn how to turn cold leads into paying clients with actionable email marketing strategies tailored for commercial photographers. In this workshop, you’ll research ideal clients, craft personalized emails, and develop follow-up flows that keep you top of mind—all while gaining the confidence to manage your email outreach with ease. Don’t just send emails—build connections that drive results!

This is a 2 hour workshop. We teach the concept, then you take action.  

Workshop Agenda

  • Introduction and Overview
    Welcome and workshop objectives 
    Briefly discuss the power of email marketing in building and maintaining client relationships.

  • Finding the Right Fit
    Overview of identifying target clients and aligning them with your niche.
    Share tools and techniques for quick research 

     Guided exercise: Identify one ideal client and gather key contact details along with info on company/agency.

  • Crafting the First Email
    Components of a great email: engaging subject lines, personalization, and clear calls to action.
    Provide a strong example of an email to dissect together. 

    Write a tailored email to the identified client. 
    Encourage volunteers to share for constructive feedback.

  • Email Blast Creation 
    How to create and send email blasts to a broader audience without losing personalization.

  • Wrap Up + Q&A
    Participant share out 
    Recap key lessons and tools.
    How to move forward with a plan

FAQ

  • Who Should Attend?

    Commercial photographers ready to level up their outreach and land bigger projects.

  • Is this workshop suitable for beginners?

    The workshop is best suited for photographers that have been running a business for at least 1-2 years. You have a focus you want to market and are looking for helping in crafting what to say and who to reach out to.

  • What is the format?

    This is a go at your own pace, recording from a live workshop. Feel free to pause and take action, or fast forward.

  • How long can I access the workshop replay?

    This is available for you to watch for one year of purchase date.